Head of Marketing

Our company 🏭

Yields.io is an award-winning scaleup on a mission to embed trust in an algorithm-driven world. The increasing dependency of organizations on Artificial Intelligence and predictive models has led to new challenges to manage model risk. Organizations have to trust models when making decisions, and this is only thinkable when model behaviour can be explained and when it shows consistent performance over a long period of time.

Yields.io’s technology is used by leading financial institutions (e.g. HSBC, Credit Suisse, BNPP) to automate and increase the efficiency of model testing and validation. From the start, Yields.io has been actively supported by imec.istart, Volta Ventures (early-stage European VC), and Michel Akkermans (serial entrepreneur, private investor, and former CEO and chairman of Clear2Pay).

Your Mission 🚀

As the Head of Marketing you will play a central role in the global development of our brand. You are responsible for the creation of a holistic marketing strategy and for driving the implementation of marketing initiatives that make impact. Together with our Digital Marketeer, you create inspirational content, organise events and campaigns, and enhance our website’s user experience to build brand awareness and accelerate lead generation.

You manage our marketing budget and monitor KPIs to drive continuous improvement in strategy and output. As our business is scaling globally, you enhance the positioning and architecture of our brand.

What makes you a great fit 🎯

  • 8+ years of marketing experience, preferably in a FinTech with complex B2B sales cycles
  • Growth mindset and the ability to thrive in a fast-paced and changing environment
  • English proficiency, verbal and written
  • A proven track record of building and launching digital marketing campaigns to generate leads
  • Experience in launching PPC campaigns / media buying across multiple platforms
  • Experience with Thought Leadership marketing strategies to solidify Yields.io as a technology leader
  • Strong people management skills to manage and build a high-performing marketing team
  • Tech-savvy and hands-on
  • You know how to balance strategy and execution

Our offer 🏆

  • Lots of responsibility and the opportunity to contribute to a fast-growing tech company
  • Office location in Gent or Brussels
  • A young and open company culture with a flexible and remote-friendly work environment
  • A competitive salary and additional benefits
  • Full-time contract, attractive salary completed with benefits

Application process

Please send your CV and cover letter to hr@yields.io